PepsiCo India has selected Chase-Avian Communications as its PR communications partner following a competitive pitch involving multiple agencies. This decision aims to enhance the company’s corporate and sustainability messaging. As the chosen communications agency for one of the world’s largest food and beverage businesses, Chase-Avian will play a pivotal role in raising awareness of PepsiCo India’s corporate and sustainability initiatives throughout the region through integrated communication campaigns across various channels.
Garima Singh, Chief Government Affairs & Communications Officer at PepsiCo India, expressed enthusiasm about the partnership, stating, “At PepsiCo India, we are dedicated to creating a better world through purposeful brands. We are delighted to collaborate with Avian WE Group and anticipate working together to develop strategies for shaping our corporate narrative and communications that drive meaningful change.”
Nitin Mantri, Group CEO of Avian WE, shared his excitement about the collaboration and the future of Avian WE Group’s corporate portfolio. He emphasized the alignment of PepsiCo India’s commitment to investing in the country with a focus on purpose, echoing the progressive communication approach sought across their clients.
The management of the account will be centered in Delhi, with additional support from Chase-Avian’s other offices in India.