Pocket FM, a personalized audio streaming service, has announced the appointment of Shubh Bansal as VP-Growth and Rahul Nag as Head of Communications. These strategic additions aim to enhance the company’s revenue, accelerate growth initiatives, and elevate brand positioning.
Shubh Bansal, former co-founder at Truebil (an auto-tech platform acquired by Spinny), will spearhead business growth initiatives across listenership and explore new business opportunities.
Rahul Nag, with over 15 years of experience in communications, will drive stakeholder engagement through external, social media, and internal communications. Nag has previously worked with organizations such as Flock, Mindtree, and ShareChat, where he played a crucial role in crisis communication during the Mindtree-L&T takeover conflict.
Both Bansal and Nag will report to Rohan Nayak, CEO, and co-founder of Pocket FM. Nayak expressed optimism about the company’s growth trajectory, stating, “As we continue our exponential growth curve in the backdrop of a unique storytelling experience, we are bullish on our market leadership in the ‘audio entertainment’ space. Both Shubh and Rahul are proven leaders in their space and are valuable additions to our strategic team.”
Rahul Nag, Head of Communications at Pocket FM, commented on his new role, saying, “I have always been a great believer in audio-first digital content, and it always feels special to have the opportunity to contribute to the leader in the space. Our objective is not just to lead India but become a strong force to reckon with, and we are hopeful of emerging as a stronger brand for our listeners, creators, employees, and investors.”
Pocket FM boasts 15 million monthly active listeners (MAL) and witnesses over 3 billion minutes of audio streaming every month. The daily average listener time spent on the app has surpassed 100 minutes. With a total funding of US$93.6 million to date, Pocket FM is backed by prominent investors such as Lightspeed, Times Group, Tanglin Venture Partners, Goodwater Capital, and Naver.
